BCL for Civic Leadership & Engagement - AHA! Behavioral Design

Behavioral Design® can prompt different groups of people and key segments of the population to be more involved—and even active—in various social causes and initiatives as a way of active citizenship and participation in our democracy.

Going with a behaviorally informed, empirically based, and culturally appropriate approach to civic leadership and engagement can be more effective in mobilizing people to participate in nation-building efforts such as active volunteerism, exercising the right to vote, and combatting misinformation, among others.

Case Studies

Check out how we concretize ideas to behaviors and turn concepts into impact to solve behavioral challenges on social causes and initiatives.

Designing Behavioral Nudges to Encourage Donating & Volunteering to Human Rights Causes Among the Youth

Digital Tayo Community Engagement Playbook: Empowering Students Leaders & Youth Organizations Towards Collaborating for Socio-Civic Initiatives

Facebook Online Security and Resiliency Training

Designing Behavioral Nudges to Encourage Donating & Volunteering to Human Rights Causes Among the Youth

Digital Tayo Community Engagement Playbook: Empowering Students Leaders & Youth Organizations Towards Collaborating for Socio-Civic Initiatives

Facebook Online Security and Resiliency Training

Leading Mothers towards Civic Participation by Nudging Rights-Claiming Behaviors

Nudge to Vote: Encouraging Voter Registration with Nudge Theory

Nudge to Vote 2.0: Encouraging Registered Voters among the Filipino Youth and Mothers to Vote Wisely During the 2022 National Elections

Leading Mothers towards Civic Participation by Nudging Rights-Claiming Behaviors

Nudge to Vote: Encouraging Voter Registration with Nudge Theory

Nudge to Vote 2.0: Encouraging Registered Voters among the Filipino Youth and Mothers to Vote Wisely During the 2022 National Elections