Project Posters
Social Media-based Behavioral Design Intervention to Battle Social Isolation
The COVID-19 pandemic intensified social isolation among young adults, elevating stress levels and increasing the risk of suicidal thoughts and self-harm. To counter that, this study investigates Behavioral Design solutions to empower peers in reaching out to friends who might be at risk of social isolation during their return to face-to-face classes.
‘Nudge to Vote’: A Gentle Push for Voter Registration in the Philippines
This experiment aimed to revolutionize voter mobilization in the Philippines by addressing limitations of traditional interventions. Nudge to Vote introduced an insights-driven, behaviorally informed approach to encourage youth to embrace their civic duty.
Redefining Influencers: Mobilising Filipino Mothers to Champion Rights-Claiming Behaviors in the Communities
This collaborative project aimed to investigate the effectiveness of behaviorally designed solutions as a complementary approach towards enabling rights-claiming behaviors in communities, through mothers within and outside organizations.
ka'gawi Back Issues
Celebrate Human Rights Week with Behavioral Design® in Action!
In honor of Human Rights Week, we reflect on the significance of civic engagement in tackling social issues. Grassroots movements and civic groups know their causes are crucial, and usually, their audience agrees. But, simply concurring is rarely enough to get people actively involved. Often, there’s a gap between caring about an issue and actually doing something about it. Let’s dive into how Behavioral Design can help transform passive agreement into active civic participation.
Designing for Good: Bolstering Development Programs through Social Marketing and Behavioral Science
Social Marketing uniquely combines marketing strategies with ethical principles and multidisciplinary approaches to influence behaviors for societal benefit. Ensuring that its programs are effective and efficient, it also strives for equity and sustainability in its outcomes. It complements Behavioral Design quite well and fortifies sustainable behavior change at scale. Take a look at case studies by AHA! BD and see how Social Marketing has strengthened its behavioral programs and campaigns.
Wellness by Design: Investing in the Health and Well-being of Young Adults through Behavioral Science
Let’s explore how Behavioral Design goes beyond mere information sharing through these AHA! Behavioral Design® (AHA! BD) case studies—reshaping health behaviors, mental wellness, and even curbing diabetes.
Putting People First: Redefining the Corporate Space through Behavioral Design
It’s never a one-size-fits-all kind of thing! In the ever-changing world of work, prioritizing people’s happiness can lead to better performance & higher profit for businesses. Even in corporate spaces, context is king, and Behavioral Science is here to help with that!
Meet the Young Women Leading Behavioral Design in the Philippines!
Co-creating solutions with communities, AHA! Behavioral Design® (AHA! BD) is the pioneer in applying Behavioral Design and Applied Behavioral and Decision Sciences in the Philippines.
More Than Lessons: Behavioral Design Shaping Students, Teachers, and Systems
Climate-Positive Choices: Behavioral Design in Action
Playing our part in this endeavor can take many forms — from mobilizing our communities to educating ourselves about this global threat, to reducing our reliance on carbon-intensive consumption. In this edition, we will share insights and innovations from the fields of Behavioral Design and Applied Behavioral and Decision Sciences. These strategies can be used by you and your organization to contribute effectively to climate action
Improve Mental Health Programs through Behavioral Design
While relevant agencies continue to address this national concern, there are also other methods for us to contribute to championing accessible mental healthcare for all. By applying principles of Behavioral Design, we can ease some of these barriers and provide proper support for the people.
How Behavioral Design Can Transform Human Rights Advocacy in the Philippines
To address these long-standing issues, a multidisciplinary approach must be introduced to induce significant behavior changes. Integrating concepts and strategies based on Behavioral Design (BD) and Behavioral Economics (BE) can show us how we can safeguard human rights better.
Designing Supportive Environments for People Living with Tuberculosis through Behavioral Science
One effort we can make to join the Department of Health’s (DOH) call for a #TBFreePH and reduce stigma is to introduce other strategies rooted in Behavioral Design (BD) insights. Hand in hand with a multifaceted approach, such tools can encourage positive behavior change and reduce negative attitudes toward people infected with TB.
Empathy-driven AI through Behavioral Science
AI can never substitute human understanding, but it is progressing in drawing inspiration from behavioral studies to enhance their approach to users. From recognizing behavioral patterns, to communicating based on a user’s emotion, it is living proof that empathy must be at the forefront of shaping the future.
Keys to an Agile Organization, according to Behavioral Science
Small things count when changing people’s perceptions and behaviors, especially around shifts in the workplace. Here are five tips to help you and your managers navigate these shifts while keeping the pace.
